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    UGC suggests including Indian Knowledge System courses in UG and PG programs

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    NIRF Rankings 2023 Released: IIT Madras tops overall rankings; Miranda House best college

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    Noida International University and Atal Incubation Centre- BIMTECH Join Forces to Foster Innovation and Entrepreneurship

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    The Institute of Chartered Accountants of India Joins Education Interface 2023 to Promote Commerce Education

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    Register for NMIMS UG Programs via NMIMS-CET, NPAT, & NLAT Exams by May 24, 2023!

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    Inspiring Innovations Take Center Stage at Swarrnim Startup & Innovation University’s National Technology Day Project Exhibition

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    KL Deemed to be University Hosts International Conference on Innovations and Challenges in Mechanical Engineering with Resounding Success

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    BYJU’S CEO Raveendran’s home and offices raided by ED over allegation of FEMA violations

    BYJU’S CEO Raveendran’s home and offices raided by ED over allegation of FEMA violations

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    JEE Main 2023 Session 2 provisional answer key out, results awaited

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    UGC suggests including Indian Knowledge System courses in UG and PG programs

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    Law Commission of India invites students for its internship programs

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    Wiley in Indiainnovates with examinationprep offerings; focuses on UPSC prep market

    GITAM announces new Academic Advisory Board members

    GITAM announces new Academic Advisory Board members

    JEE topper from Maharashtra scores 100 percentile, had relocated to Kota five years back

    JEE topper from Maharashtra scores 100 percentile, had relocated to Kota five years back

    Institute of Bakery & Culinary Arts Invites Application for Various Courses

    Institute of Bakery & Culinary Arts Invites Application for Various Courses

    Deakin University introduces 12-month Master of Data Science (Global) in collaboration with Great Learning

  • Ed-Leaders’ Corner
    • All
    • Higher Education
    • K12
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    GITAM Invites Entries From Student Entrepreneurs and Emerging Start-Ups For Its Mega Pitchfest StartupIndia SmartIDEAthon 2023, Prizes Worth INR 30L Up For Grabs

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    Noida International University and Atal Incubation Centre- BIMTECH Join Forces to Foster Innovation and Entrepreneurship

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    Law Prep Tutorials Found Guilty inCharges of Publishing Fake Results

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    What Makes Students Lose Interest in Engineering? Former IIT Director explains

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    BYJU’S CEO Raveendran’s home and offices raided by ED over allegation of FEMA violations

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    SERB Science and Technology Award for Research (SERB-STAR) to Dr. Dibakar Roy Chowdhury, Professor of Physics, Mahindra University

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    UGC suggests including Indian Knowledge System courses in UG and PG programs

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    How to get your dream specialty in INI CET counseling: Tips by Gaurav Tyagi

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    Around 4000 jobs posted everyday during the festive season’22

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    How to make your future bright in Naturopathy: Dr N K Sharma

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    OMOTEC’s four young geniuses win laurels at IRIS National Fair

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    “Societal Development is the aim of Space Technology: Dr. A S Kiran Kumar

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    Venkaiah Naidu: New education policy in accordance with Mahatma Gandhi’s ethos

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    UAE leads winners at GESS Education Awards

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    BML Munjal University in Partnership with Indian Academy of Management hosts workshop to encourage management research

    The next important event is the citywide teachers’ council!

    The next important event is the citywide teachers’ council!

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    40 college societies and students get a chance to showcase their talent with realme’s Campus Stars Programs

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How to use creative content to amplify social messages

amplify social messages

The internet today is a seamless extension of our lives and it is overflowing with content. Even before the pandemic, social media platforms were an inextricable part of our lives, and now with Covid-19 having turned our world upside down, the internet is a source for forming new bonds and forging connections with people across the globe. The internet is our social life, our work life, our study life, and much more. According to the latest figures, the average internet user spent 2 hours, 24 minutes daily on social media in 2020. During all this time spent online, we are bombarded with endless waves of content and messaging and very often, none of it really leaves a lasting impact due to the sheer volume of it all. This is why messaging around social issues requires well-thought content that can be put across in a creative manner.    

amplify social messages

 Creative and Inclusive Messaging

When I started ‘Project I am Enough’ in July this year, my aim was to get my message out to as many people as possible in an organic manner. I wanted to address the issue of body shaming and dispel this notion of the “perfect body”, but I wanted to do this in an earnest way and I wasn’t in it for the millions of Instagram followers. Which is why Project I Am Enough has a strong but dedicated community of 900 followers today, and each of these 1000 people are proactive change makers who are spreading awareness about how to prevent body shaming.

Our followers send us content through mails. The artists in our community of followers use the power of their art as the messaging medium while those who are good with words use their writing to send out messages. Several others use photography to express their messages and many others use video to share their personal messages. There are even some dancers in the community who’ve recorded their specially created performances to spread the Project I am Enough message. People from different walks of life, both men and women, are coming out to express their journey through the emotions of shame, anger, and sadness, to the final feelings of acceptance, self-love, and kindness. All these different art forms enable us to put out our message as creatively as possible. While poster art can catch someone’s eye while scrolling, a personal video message can connect and resonate directly with hundreds of people who might have gone through similar experiences.

amplify social messages

 Expression comes in different forms and sizes, just like people’s bodies, and hence, we at Project I am Enough find immense power in putting out our message through a myriad ways. And to this effect we had started Inktober, an initiative that allowed artists to express themselves through painting, photography, dance, and singing using Tik Tok .

All of this collaboration with artists from different walks of life and various countries has led to a harmonious sense of oneness in our team and it has opened up more avenues for us to put our message about Project I am Enough.

Tags: amplifyamplify social messages

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