IIM Bangalore has introduced a new course on New Age Business Models, available through their digital learning platform, IIMBx. This six-week online program will be conducted on SWAYAM, the Ministry of Education’s online learning platform, is open to all – including undergraduate and postgraduate business management students, working professionals, aspiring entrepreneurs, and business owners. According to IIM-B, the course is free of charge.
The course is crafted by Professor K Ganesh, an adjunct faculty member at IIM-B and an experienced entrepreneur, it delves into various emerging business models such as platforms, marketplaces, aggregators, and direct-to-consumer enterprises. The course involves lectures by industry leaders like Shekar Sharma (Founder and CEO of Paytm), Ananth Narayan (CEO and Founder, Mensa Brands), Arun Narayan (Vice President, Tanishq), and Vikram Vaidyanathan (Managing Partner, Matrix Partners), among others.
The teaching approach incorporates video lectures, case studies, quizzes, self-assessment, and discussion forums, and it aims to assist learners in comprehending business models and providing insights into the operations and succession of modern companies.
The course will be beginning from January 29, and it is allowing registration until February 29, 2024.