Investment Firm, HR Fund invests in healthcare aggregator Health Assure. Approximately, $1 million (Rs 6.5 crore) has been invested to introduce a new range of healthcare products.
Health Assure founder and CEO Varun Gera stated, “We are excited to have HR Fund as our investor partner. Their experience with successful start-ups and human resources will be beneficial for building more sophisticated products for corporates and employees.”
In 2011, the company diversified its networks with hospitals, clinics, laboratories and doctors along partnering with insurance companies. The main purpose was to provide healthcare schemes for corporate employees at attractive rates.
HealthAssure, claims that within a very short span of time it has covered over one million customers through their B2B business. It has a network 3,100 primary care centres across 1,100 cities in India.
Utkarsh Joshi, CEO and partner, the HR Fund said, “HealthAssure is focused on health-as-a-workplace value and this aligns perfectly with our mission to transform the workforce. Currently, good health has become one of the top most priorities for corporate India, making this a timely and key investment for us.”
Health Assure’s list of clients include Apollo Munich, Max Bupa, Cigna, ICICI Prudential, Royal Sundaram, Loreal, FedEx, Deloitte and Max Life Insurance. Serial entrepreneur and investor Rajul Garg and Shuchin Bajaj have also invested in HealthAssure. The total investment came to nearly about $2 million.
In 2012, the HR Fund was founded with the main focus on staffing, technology and training. Its portfolio includes People Strong, Sheroes and People Matters.