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    UPSC Civil Services Final Result 2022 DECLARED! Here’s How to Check

    UPSC Civil Services Final Result 2022 DECLARED! Here’s How to Check

    Register for NMIMS UG Programs via NMIMS-CET, NPAT, & NLAT Exams by May 24, 2023!

    Register for NMIMS UG Programs via NMIMS-CET, NPAT, & NLAT Exams by May 24, 2023!

    Inspiring Innovations Take Center Stage at  Swarrnim  Startup & Innovation University’s National Technology Day Project Exhibition

    Inspiring Innovations Take Center Stage at Swarrnim Startup & Innovation University’s National Technology Day Project Exhibition

    KL Deemed to be University Hosts International Conference on Innovations and Challenges in Mechanical Engineering with Resounding Success

    KL Deemed to be University Hosts International Conference on Innovations and Challenges in Mechanical Engineering with Resounding Success

    KC Overseas to Organize its Overseas Education Fair

    KC Overseas to Organize its Overseas Education Fair

    Top 4 Cities in the US for Indian Students: A Guide to Pursuing Higher Education

    Top 4 Cities in the US for Indian Students: A Guide to Pursuing Higher Education

    St. George’s University School of Medicine to tour India to recruit prospective students for its Medical Degree Program

    St. George’s University School of Medicine to tour India to recruit prospective students for its Medical Degree Program

    Embassy of Georgia to Organize its Flagship Education Fair

    Embassy of Georgia to Organize its Flagship Education Fair

    The Emergence of Carbon Reduction Professionals: Opportunities for a Green Future

    The Emergence of Carbon Reduction Professionals: Opportunities for a Green Future

    ALLEN Career Institute Announces TALLENTEX 2024, Offering 1.25 Crore Cash Prize and 250 Crore Scholarship

    ALLEN Career Institute Announces TALLENTEX 2024, Offering 1.25 Crore Cash Prize and 250 Crore Scholarship

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    BYJU’S CEO Raveendran’s home and offices raided by ED over allegation of FEMA violations

    BYJU’S CEO Raveendran’s home and offices raided by ED over allegation of FEMA violations

    JEE Main 2023 Session 2 provisional answer key out, results awaited

    JEE Main 2023 Session 2 provisional answer key out, results awaited

    UGC suggests including Indian Knowledge System courses in UG and PG programs

    UGC suggests including Indian Knowledge System courses in UG and PG programs

    Law Commission of India invites students for its internship programs

    Law Commission of India invites students for its internship programs

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    Wiley in Indiainnovates with examinationprep offerings; focuses on UPSC prep market

    GITAM announces new Academic Advisory Board members

    GITAM announces new Academic Advisory Board members

    JEE topper from Maharashtra scores 100 percentile, had relocated to Kota five years back

    JEE topper from Maharashtra scores 100 percentile, had relocated to Kota five years back

    Institute of Bakery & Culinary Arts Invites Application for Various Courses

    Institute of Bakery & Culinary Arts Invites Application for Various Courses

    Deakin University introduces 12-month Master of Data Science (Global) in collaboration with Great Learning

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    What Makes Students Lose Interest in Engineering? Former IIT Director explains

    What Makes Students Lose Interest in Engineering? Former IIT Director explains

    BYJU’S CEO Raveendran’s home and offices raided by ED over allegation of FEMA violations

    BYJU’S CEO Raveendran’s home and offices raided by ED over allegation of FEMA violations

    SERB Science and Technology Award for Research (SERB-STAR) to Dr. Dibakar Roy Chowdhury, Professor of Physics, Mahindra University

    SERB Science and Technology Award for Research (SERB-STAR) to Dr. Dibakar Roy Chowdhury, Professor of Physics, Mahindra University

    NEP 2020 and Hybrid Education: A Step Towards Revolutionising India’s Education System

    NEP 2020 and Hybrid Education: A Step Towards Revolutionising India’s Education System

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    IIT Kanpur commences admission for 2023 without GATE scores

    UGC suggests including Indian Knowledge System courses in UG and PG programs

    UGC suggests including Indian Knowledge System courses in UG and PG programs

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    ICFAI Launches ICFAI School of Social Sciences

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    How to get your dream specialty in INI CET counseling:  Tips by Gaurav Tyagi

    How to get your dream specialty in INI CET counseling: Tips by Gaurav Tyagi

    Deakin University introduces 12-month Master of Data Science (Global) in collaboration with Great Learning

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    Around 4000 jobs posted everyday during the festive season’22

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    OMOTEC to conduct 10-day Robotics Workshop for students

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    How to make your future bright in Naturopathy: Dr N K Sharma

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    Blended learning is an important pedagogy for B-Schools

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    OMOTEC’s four young geniuses win laurels at IRIS National Fair

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    “Societal Development is the aim of Space Technology: Dr. A S Kiran Kumar

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    SP Jain Global receives slew of high rankings in the Australian Quality Indicators for Learning and Technology (QILT) 2021 Graduate Outcomes Survey

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    Venkaiah Naidu: New education policy in accordance with Mahatma Gandhi’s ethos

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    40 college societies and students get a chance to showcase their talent with realme’s Campus Stars Programs

    40 college societies and students get a chance to showcase their talent with realme’s Campus Stars Programs

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    UPSC Civil Services Final Result 2022 DECLARED! Here’s How to Check

    UPSC Civil Services Final Result 2022 DECLARED! Here’s How to Check

    Register for NMIMS UG Programs via NMIMS-CET, NPAT, & NLAT Exams by May 24, 2023!

    Register for NMIMS UG Programs via NMIMS-CET, NPAT, & NLAT Exams by May 24, 2023!

    Inspiring Innovations Take Center Stage at  Swarrnim  Startup & Innovation University’s National Technology Day Project Exhibition

    Inspiring Innovations Take Center Stage at Swarrnim Startup & Innovation University’s National Technology Day Project Exhibition

    KL Deemed to be University Hosts International Conference on Innovations and Challenges in Mechanical Engineering with Resounding Success

    KL Deemed to be University Hosts International Conference on Innovations and Challenges in Mechanical Engineering with Resounding Success

    KC Overseas to Organize its Overseas Education Fair

    KC Overseas to Organize its Overseas Education Fair

    Top 4 Cities in the US for Indian Students: A Guide to Pursuing Higher Education

    Top 4 Cities in the US for Indian Students: A Guide to Pursuing Higher Education

    St. George’s University School of Medicine to tour India to recruit prospective students for its Medical Degree Program

    St. George’s University School of Medicine to tour India to recruit prospective students for its Medical Degree Program

    Embassy of Georgia to Organize its Flagship Education Fair

    Embassy of Georgia to Organize its Flagship Education Fair

    The Emergence of Carbon Reduction Professionals: Opportunities for a Green Future

    The Emergence of Carbon Reduction Professionals: Opportunities for a Green Future

    ALLEN Career Institute Announces TALLENTEX 2024, Offering 1.25 Crore Cash Prize and 250 Crore Scholarship

    ALLEN Career Institute Announces TALLENTEX 2024, Offering 1.25 Crore Cash Prize and 250 Crore Scholarship

  • Academics
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    BYJU’S CEO Raveendran’s home and offices raided by ED over allegation of FEMA violations

    BYJU’S CEO Raveendran’s home and offices raided by ED over allegation of FEMA violations

    JEE Main 2023 Session 2 provisional answer key out, results awaited

    JEE Main 2023 Session 2 provisional answer key out, results awaited

    UGC suggests including Indian Knowledge System courses in UG and PG programs

    UGC suggests including Indian Knowledge System courses in UG and PG programs

    Law Commission of India invites students for its internship programs

    Law Commission of India invites students for its internship programs

    Wiley in Indiainnovates with examinationprep offerings; focuses on UPSC prep market

    Wiley in Indiainnovates with examinationprep offerings; focuses on UPSC prep market

    GITAM announces new Academic Advisory Board members

    GITAM announces new Academic Advisory Board members

    JEE topper from Maharashtra scores 100 percentile, had relocated to Kota five years back

    JEE topper from Maharashtra scores 100 percentile, had relocated to Kota five years back

    Institute of Bakery & Culinary Arts Invites Application for Various Courses

    Institute of Bakery & Culinary Arts Invites Application for Various Courses

    Deakin University introduces 12-month Master of Data Science (Global) in collaboration with Great Learning

  • Ed-Leaders’ Corner
    • All
    • Higher Education
    • K12
    What Makes Students Lose Interest in Engineering? Former IIT Director explains

    What Makes Students Lose Interest in Engineering? Former IIT Director explains

    BYJU’S CEO Raveendran’s home and offices raided by ED over allegation of FEMA violations

    BYJU’S CEO Raveendran’s home and offices raided by ED over allegation of FEMA violations

    SERB Science and Technology Award for Research (SERB-STAR) to Dr. Dibakar Roy Chowdhury, Professor of Physics, Mahindra University

    SERB Science and Technology Award for Research (SERB-STAR) to Dr. Dibakar Roy Chowdhury, Professor of Physics, Mahindra University

    NEP 2020 and Hybrid Education: A Step Towards Revolutionising India’s Education System

    NEP 2020 and Hybrid Education: A Step Towards Revolutionising India’s Education System

    IIT Kanpur commences admission for 2023 without GATE scores

    IIT Kanpur commences admission for 2023 without GATE scores

    UGC suggests including Indian Knowledge System courses in UG and PG programs

    UGC suggests including Indian Knowledge System courses in UG and PG programs

    Law Commission of India invites students for its internship programs

    Law Commission of India invites students for its internship programs

    Image Source: India TV News

    UGC warns candidates against fake universities, pursuing education in Pakistan

    ICFAI Launches ICFAI School of Social Sciences

    ICFAI Launches ICFAI School of Social Sciences

  • Jobs
    • All
    • Career Advice
    • Get a Job
    • Recruit
    How to get your dream specialty in INI CET counseling:  Tips by Gaurav Tyagi

    How to get your dream specialty in INI CET counseling: Tips by Gaurav Tyagi

    Deakin University introduces 12-month Master of Data Science (Global) in collaboration with Great Learning

    Around 4000 jobs posted everyday during the festive  season’22

    Around 4000 jobs posted everyday during the festive season’22

    OMOTEC to conduct 10-day Robotics Workshop for students

    OMOTEC to conduct 10-day Robotics Workshop for students

    Dr Mukesh Kwatr

    Development can go hand with forestation: Dr.Mukesh Kwatra

    How to make your future bright in Naturopathy: Dr N K Sharma

    How to make your future bright in Naturopathy: Dr N K Sharma

    Blended learning is an important pedagogy for B-Schools

    Blended learning is an important pedagogy for B-Schools

    Understanding the objective of fellowship is important

    Understanding the objective of fellowship is important

    OMOTEC’s four young geniuses win laurels at IRIS National Fair

    OMOTEC’s four young geniuses win laurels at IRIS National Fair

  • Events
    • All
    • Events
    “Societal Development is the aim of Space Technology:  Dr. A S Kiran Kumar

    “Societal Development is the aim of Space Technology: Dr. A S Kiran Kumar

    Wipro earthian awards 2021 felicitate excellence in sustainability education

    SP Jain Global receives slew of high rankings in the Australian Quality Indicators for Learning and Technology (QILT) 2021 Graduate Outcomes Survey

    SP Jain Global receives slew of high rankings in the Australian Quality Indicators for Learning and Technology (QILT) 2021 Graduate Outcomes Survey

    Venkaiah Naidu: New education policy in accordance with Mahatma Gandhi’s ethos

    Venkaiah Naidu: New education policy in accordance with Mahatma Gandhi’s ethos

    UAE leads winners at GESS Education Awards

    UAE leads winners at GESS Education Awards

    bml munjal

    BML Munjal University in Partnership with Indian Academy of Management hosts workshop to encourage management research

    The next important event is the citywide teachers’ council!

    The next important event is the citywide teachers’ council!

    TiE Delhi-NCR partners with Brainfeed

    TiE Delhi-NCR partners with Brainfeed to host ‘India Education Entrepreneurship Day’

    40 college societies and students get a chance to showcase their talent with realme’s Campus Stars Programs

    40 college societies and students get a chance to showcase their talent with realme’s Campus Stars Programs

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WHISTLING WOODS INTERNATIONAL HOSTED THE 2ND EDITION OF THE MEDIA & COMMUNICATION-MASTERCLASS MARATHON FEATURING RENOWNED WOMEN LEADERS FROM THE M&E INDUSTRY

WHISTLING WOODS INTERNATIONAL HOSTED THE 2ND EDITION OF THE MEDIA & COMMUNICATION-MASTERCLASS MARATHON FEATURING RENOWNED WOMEN LEADERS FROM THE M&E INDUSTRY

Mumbai, 17th November 2022: Whistling Woods International (WWI) School of Media & Communication (SMC) recently hosted the 2nd edition of ‘Masterclass Marathon’. The 5-day summit featured eminent women leaders from the Business, Media & Entertainment (M&E) Industry. Scheduled exclusively for the Media & Communication students, these sessions witnessed the women leaders share insights and their experiences, about vast topics ranging from Advertising Standards, Public Relations, Content Creation for various Platforms, Indian Streaming Platforms, and Content to Emerging Tech.

The Masterclass Marathon commenced with an insightful session featuring Valerie Pinto, CEO, Weber Shandwick. Speaking about ‘Public Relations in a Global Context’, she said, “Every day is a new day in PR, and it is the only profession where you have to know about everything happening in every industry, especially if you are working with an agency.”

 

Day 2 of the SMC Masterclass Marathon witnessed the presence of Vaishali Sharma, Head of Marketing & Communications, Sony SAB, and Hindi Movie Cluster, who shared in depth about ‘Keeping Television Relevant in the Era of Digital Content’. “Understanding consumers is all about discerning the sharpest insights that will help you create relevant content and connect with your audiences. Television as a medium will continue to have a strong presence as it unifies the family to bring them together unlike other platforms which are consumed more individually.”

The following day Aparna Purohit, Head of India Originals, Prime Video spoke about ‘The Current State of Indian Streaming Content and Where We Go From Here: A Look at the State of Play of the Streaming Market and its Position in the Wider M&E Ambit’ through her professional journey. She said, “Today, the Indian streaming sector is playing a pivotal role within the M&E industry. It is democratising the opportunity for the creators, democratising the experience for the viewer, giving people choice, access to new content across languages and genres. By bringing local, authentic, diverse stories, with multi-layered storylines, and characters with full-fledged story arcs, it has steadily become home for talent, both in-front as well as behind-the-screen.” She also added, “Streaming demonstrates the limitless potential of new-age entertainment in the country.”

Day 4 began with a session by Namrata Singh, Head – Metaverse & Digital, SETVI. This exclusive masterclass shared insights on ‘Emerging Tech for the Changed Media Landscape’. While sharing about the emerging virtual avatars and where India stands in the world of virtual reality (VR), she said, “We are ahead in this space. We as a nation are not a gaming country but an engineering country, hence we could update faster, and our skill sets grew rapidly.”

The concluding session of the 2nd edition of the SMC Masterclass Marathon hosted Manisha Kapoor, CEO & Secretary General, Advertising Standards Council of India (ASCI) and VP, Executive Committee, International Council for Advertising Self-Regulation (ICAS). In the concluding session, Manisha Kapoor discussed ‘How have the Advertising Standards Changed in the Past Two Decades, and Do They Need More Policing or Less?’. “There are several interpretations between the script/storyboard and the actual outcome of the ad. The nuances are very subtle but these subtle kinds of depiction in advertising enable an ad to be remembered over the years and even decades.”

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