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    Indian start-ups raised 33% less (YoY) in CY22 at nearly USD 24 billion; Early-stage funding grew by 12%: PwC India Report

    Indian start-ups raised 33% less (YoY) in CY22 at nearly USD 24 billion; Early-stage funding grew by 12%: PwC India Report

    France to increase its intake of Indian students manifold

    France to increase its intake of Indian students manifold

    IIT JEE Mains and IIT JEE Advanced eligibility standards will be loosened by the Education Ministry

    IIT JEE Mains and IIT JEE Advanced eligibility standards will be loosened by the Education Ministry

    UGC Requests Comments on the Proposed Rules for Establishing Foreign Educational Campuses in India

    UGC Requests Comments on the Proposed Rules for Establishing Foreign Educational Campuses in India

    Counsellors Retreat 2022 at Indian School of Hospitality

    Counsellors Retreat 2022 at Indian School of Hospitality

    KL Deemed to be University to host its Crown 12th Annual Convocation on 23rd December 2022

    KL Deemed to be University to host its Crown 12th Annual Convocation on 23rd December 2022

    DELHI UNIVERSITY’S EXECUTIVE COUNCIL DEBATES OVER  DUAL DEGREES

    DELHI UNIVERSITY’S EXECUTIVE COUNCIL DEBATES OVER DUAL DEGREES

    Admission for Delhi nursery admissions 2023, to start from December 1.

    Admission for Delhi nursery admissions 2023, to start from December 1.

    Pearl Academy and realme announce the “Curve in Design” contest to unleash  the power of Art and Technology

    Pearl Academy and realme announce the “Curve in Design” contest to unleash the power of Art and Technology

    University of Birmingham Dubai invites applications  for  MSc Urban Planning

    University of Birmingham Dubai invites applications for MSc Urban Planning

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    Institute of Bakery & Culinary Arts Invites Application for Various Courses

    Institute of Bakery & Culinary Arts Invites Application for Various Courses

    Deakin University introduces 12-month Master of Data Science (Global) in collaboration with Great Learning

    WHISTLING WOODS INTERNATIONAL HOSTED THE 2ND EDITION OF THE MEDIA & COMMUNICATION-MASTERCLASS MARATHON FEATURING RENOWNED WOMEN LEADERS FROM THE M&E INDUSTRY

    WHISTLING WOODS INTERNATIONAL HOSTED THE 2ND EDITION OF THE MEDIA & COMMUNICATION-MASTERCLASS MARATHON FEATURING RENOWNED WOMEN LEADERS FROM THE M&E INDUSTRY

    MDI Gurgaon business school wins RPG Blizzard 2022

    MDI Gurgaon business school wins RPG Blizzard 2022

    Applications for Paramedical Programmes now Open

    Applications for Paramedical Programmes now Open

    Times Professional Learning, Indian Institute of Management, Kashipur launch Executive Certificate Programme in Product & Brand Management

    Times Professional Learning, Indian Institute of Management, Kashipur launch Executive Certificate Programme in Product & Brand Management

    Delhi University seeks response on its newly designed Undergraduate Curriculum Framework 2022

    Delhi University seeks response on its newly designed Undergraduate Curriculum Framework 2022

    Updates regarding NEET UG Counselling 2021

    Updates regarding NEET UG Counselling 2021

    Online learning a boon for the CAT 2021 topper

    Online learning a boon for the CAT 2021 topper

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    What can Indian medical students expect when pursuing a career in medicine :   Advice from St. George’s University School of Medicine in Grenada

    What can Indian medical students expect when pursuing a career in medicine : Advice from St. George’s University School of Medicine in Grenada

    Avanse Financial Services’ half-yearly results resonate with the growing demand among students to access quality education

    Avanse Financial Services’ half-yearly results resonate with the growing demand among students to access quality education

    Ireland opens opportunities for Indian students, announces on-  ground Education Fairs in November

    Ireland opens opportunities for Indian students, announces on- ground Education Fairs in November

    #StrongMindPalace – Building mental fortitude for life’s challenges

    #StrongMindPalace – Building mental fortitude for life’s challenges

    “Societal Development is the aim of Space Technology:  Dr. A S Kiran Kumar

    “Societal Development is the aim of Space Technology: Dr. A S Kiran Kumar

    Want to study abroad: These platforms are enabling the best scholarships for overseas education

    Want to study abroad: These platforms are enabling the best scholarships for overseas education

    Need for self-dependent students in self-reliant India

    Need for self-dependent students in self-reliant India

    SP Jain Global receives slew of high rankings in the Australian Quality Indicators for Learning and Technology (QILT) 2021 Graduate Outcomes Survey

    SP Jain Global receives slew of high rankings in the Australian Quality Indicators for Learning and Technology (QILT) 2021 Graduate Outcomes Survey

    New Globalization Redefines MBA

    New Globalization Redefines MBA

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    How to get your dream specialty in INI CET counseling:  Tips by Gaurav Tyagi

    How to get your dream specialty in INI CET counseling: Tips by Gaurav Tyagi

    Deakin University introduces 12-month Master of Data Science (Global) in collaboration with Great Learning

    Around 4000 jobs posted everyday during the festive  season’22

    Around 4000 jobs posted everyday during the festive season’22

    OMOTEC to conduct 10-day Robotics Workshop for students

    OMOTEC to conduct 10-day Robotics Workshop for students

    Dr Mukesh Kwatr

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    How to make your future bright in Naturopathy: Dr N K Sharma

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    Blended learning is an important pedagogy for B-Schools

    Blended learning is an important pedagogy for B-Schools

    Understanding the objective of fellowship is important

    Understanding the objective of fellowship is important

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    “Societal Development is the aim of Space Technology:  Dr. A S Kiran Kumar

    “Societal Development is the aim of Space Technology: Dr. A S Kiran Kumar

    Wipro earthian awards 2021 felicitate excellence in sustainability education

    SP Jain Global receives slew of high rankings in the Australian Quality Indicators for Learning and Technology (QILT) 2021 Graduate Outcomes Survey

    SP Jain Global receives slew of high rankings in the Australian Quality Indicators for Learning and Technology (QILT) 2021 Graduate Outcomes Survey

    Venkaiah Naidu: New education policy in accordance with Mahatma Gandhi’s ethos

    Venkaiah Naidu: New education policy in accordance with Mahatma Gandhi’s ethos

    UAE leads winners at GESS Education Awards

    UAE leads winners at GESS Education Awards

    bml munjal

    BML Munjal University in Partnership with Indian Academy of Management hosts workshop to encourage management research

    The next important event is the citywide teachers’ council!

    The next important event is the citywide teachers’ council!

    TiE Delhi-NCR partners with Brainfeed

    TiE Delhi-NCR partners with Brainfeed to host ‘India Education Entrepreneurship Day’

    40 college societies and students get a chance to showcase their talent with realme’s Campus Stars Programs

    40 college societies and students get a chance to showcase their talent with realme’s Campus Stars Programs

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  • Home
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    Indian start-ups raised 33% less (YoY) in CY22 at nearly USD 24 billion; Early-stage funding grew by 12%: PwC India Report

    Indian start-ups raised 33% less (YoY) in CY22 at nearly USD 24 billion; Early-stage funding grew by 12%: PwC India Report

    France to increase its intake of Indian students manifold

    France to increase its intake of Indian students manifold

    IIT JEE Mains and IIT JEE Advanced eligibility standards will be loosened by the Education Ministry

    IIT JEE Mains and IIT JEE Advanced eligibility standards will be loosened by the Education Ministry

    UGC Requests Comments on the Proposed Rules for Establishing Foreign Educational Campuses in India

    UGC Requests Comments on the Proposed Rules for Establishing Foreign Educational Campuses in India

    Counsellors Retreat 2022 at Indian School of Hospitality

    Counsellors Retreat 2022 at Indian School of Hospitality

    KL Deemed to be University to host its Crown 12th Annual Convocation on 23rd December 2022

    KL Deemed to be University to host its Crown 12th Annual Convocation on 23rd December 2022

    DELHI UNIVERSITY’S EXECUTIVE COUNCIL DEBATES OVER  DUAL DEGREES

    DELHI UNIVERSITY’S EXECUTIVE COUNCIL DEBATES OVER DUAL DEGREES

    Admission for Delhi nursery admissions 2023, to start from December 1.

    Admission for Delhi nursery admissions 2023, to start from December 1.

    Pearl Academy and realme announce the “Curve in Design” contest to unleash  the power of Art and Technology

    Pearl Academy and realme announce the “Curve in Design” contest to unleash the power of Art and Technology

    University of Birmingham Dubai invites applications  for  MSc Urban Planning

    University of Birmingham Dubai invites applications for MSc Urban Planning

  • Academics
    • All
    • Admission
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    • Scholarship
    • Study Abroad
    Institute of Bakery & Culinary Arts Invites Application for Various Courses

    Institute of Bakery & Culinary Arts Invites Application for Various Courses

    Deakin University introduces 12-month Master of Data Science (Global) in collaboration with Great Learning

    WHISTLING WOODS INTERNATIONAL HOSTED THE 2ND EDITION OF THE MEDIA & COMMUNICATION-MASTERCLASS MARATHON FEATURING RENOWNED WOMEN LEADERS FROM THE M&E INDUSTRY

    WHISTLING WOODS INTERNATIONAL HOSTED THE 2ND EDITION OF THE MEDIA & COMMUNICATION-MASTERCLASS MARATHON FEATURING RENOWNED WOMEN LEADERS FROM THE M&E INDUSTRY

    MDI Gurgaon business school wins RPG Blizzard 2022

    MDI Gurgaon business school wins RPG Blizzard 2022

    Applications for Paramedical Programmes now Open

    Applications for Paramedical Programmes now Open

    Times Professional Learning, Indian Institute of Management, Kashipur launch Executive Certificate Programme in Product & Brand Management

    Times Professional Learning, Indian Institute of Management, Kashipur launch Executive Certificate Programme in Product & Brand Management

    Delhi University seeks response on its newly designed Undergraduate Curriculum Framework 2022

    Delhi University seeks response on its newly designed Undergraduate Curriculum Framework 2022

    Updates regarding NEET UG Counselling 2021

    Updates regarding NEET UG Counselling 2021

    Online learning a boon for the CAT 2021 topper

    Online learning a boon for the CAT 2021 topper

  • Ed-Leaders’ Corner
    • All
    • Higher Education
    • K12
    What can Indian medical students expect when pursuing a career in medicine :   Advice from St. George’s University School of Medicine in Grenada

    What can Indian medical students expect when pursuing a career in medicine : Advice from St. George’s University School of Medicine in Grenada

    Avanse Financial Services’ half-yearly results resonate with the growing demand among students to access quality education

    Avanse Financial Services’ half-yearly results resonate with the growing demand among students to access quality education

    Ireland opens opportunities for Indian students, announces on-  ground Education Fairs in November

    Ireland opens opportunities for Indian students, announces on- ground Education Fairs in November

    #StrongMindPalace – Building mental fortitude for life’s challenges

    #StrongMindPalace – Building mental fortitude for life’s challenges

    “Societal Development is the aim of Space Technology:  Dr. A S Kiran Kumar

    “Societal Development is the aim of Space Technology: Dr. A S Kiran Kumar

    Want to study abroad: These platforms are enabling the best scholarships for overseas education

    Want to study abroad: These platforms are enabling the best scholarships for overseas education

    Need for self-dependent students in self-reliant India

    Need for self-dependent students in self-reliant India

    SP Jain Global receives slew of high rankings in the Australian Quality Indicators for Learning and Technology (QILT) 2021 Graduate Outcomes Survey

    SP Jain Global receives slew of high rankings in the Australian Quality Indicators for Learning and Technology (QILT) 2021 Graduate Outcomes Survey

    New Globalization Redefines MBA

    New Globalization Redefines MBA

  • Jobs
    • All
    • Career Advice
    • Get a Job
    • Recruit
    How to get your dream specialty in INI CET counseling:  Tips by Gaurav Tyagi

    How to get your dream specialty in INI CET counseling: Tips by Gaurav Tyagi

    Deakin University introduces 12-month Master of Data Science (Global) in collaboration with Great Learning

    Around 4000 jobs posted everyday during the festive  season’22

    Around 4000 jobs posted everyday during the festive season’22

    OMOTEC to conduct 10-day Robotics Workshop for students

    OMOTEC to conduct 10-day Robotics Workshop for students

    Dr Mukesh Kwatr

    Development can go hand with forestation: Dr.Mukesh Kwatra

    How to make your future bright in Naturopathy: Dr N K Sharma

    How to make your future bright in Naturopathy: Dr N K Sharma

    Dr Sunita Gandhi

    Help teachers overcome the fear of tech: Dr. S Gandhi

    Blended learning is an important pedagogy for B-Schools

    Blended learning is an important pedagogy for B-Schools

    Understanding the objective of fellowship is important

    Understanding the objective of fellowship is important

  • Events
    • All
    • Events
    “Societal Development is the aim of Space Technology:  Dr. A S Kiran Kumar

    “Societal Development is the aim of Space Technology: Dr. A S Kiran Kumar

    Wipro earthian awards 2021 felicitate excellence in sustainability education

    SP Jain Global receives slew of high rankings in the Australian Quality Indicators for Learning and Technology (QILT) 2021 Graduate Outcomes Survey

    SP Jain Global receives slew of high rankings in the Australian Quality Indicators for Learning and Technology (QILT) 2021 Graduate Outcomes Survey

    Venkaiah Naidu: New education policy in accordance with Mahatma Gandhi’s ethos

    Venkaiah Naidu: New education policy in accordance with Mahatma Gandhi’s ethos

    UAE leads winners at GESS Education Awards

    UAE leads winners at GESS Education Awards

    bml munjal

    BML Munjal University in Partnership with Indian Academy of Management hosts workshop to encourage management research

    The next important event is the citywide teachers’ council!

    The next important event is the citywide teachers’ council!

    TiE Delhi-NCR partners with Brainfeed

    TiE Delhi-NCR partners with Brainfeed to host ‘India Education Entrepreneurship Day’

    40 college societies and students get a chance to showcase their talent with realme’s Campus Stars Programs

    40 college societies and students get a chance to showcase their talent with realme’s Campus Stars Programs

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“The subtle art of marketing is something that must be learned by everyone.”

- In conversation with Nikhil Chandwani

“The subtle art of marketing is something that must be learned by everyone.”

Nikhil Chandwani is an author of 14 Books, Co-Founder of NYK Daily and Founder – Writers’ Rescue Centre. He is Times of India’s ‘Times Writer of the Year 2022’. He is the world’s most followed long form writer on Instagram.

Can you tell us more about your professional journey and career milestones?

My professional journey was divided in two phases. I was a loner in the first phase and subject to trolling, bullying and isolation. In my second phase (that I am in right now), I am surrounded by good people, and I’ve gained my confidence. I am turning 29 this year, and I’ve written 14 books, I run two firms with a decent turnover, I am getting married in December this year in Hyderabad, and I am incredibly lucky to have a family of 1million+ on Instagram.

What mistakes do you think amateur authors and novices make and how do you think they can avoid them?

Authors feel writing a book is enough. They don’t focus on sales. They don’t learn the art of marketing. The subtle art of marketing is something that must be learned by everyone. Like back in the day, the life skills included cooking, swimming and self-defense, now the life skills include learning how to market a product and handling sales. New writers must learn this art when they’re young or else they’ll be left with a masterpiece without anyone around to read it.

What were some of the major challenges you faced as an educator and how did you manage to overcome them?

I educate people in the field of history, politics and similar topics on Instagram. The biggest challenge how to creatively share content on the platform. Initially, I wrote swipe and read articles where people can swipe next and read 1000 words pieces on my Instagram. I had around 1.5-2 million readers every month. However, once I started making reels to educate people, around 60 million+ watched the content monthly. So, I just made a few purchases and now planning to start digital podcast to find a bigger reach.

Can you tell us more about your creative process when it comes to writing books? For instance, how do you pick a topic and how do you deal with writer’s block?

Research, patience and confidence are three ingredients needed. Plus, learning about the market, adapting to the dynamics of post COVID world (people are not going to book stores and buying things online) is also needed.

What future projects are you working on?

I am finishing my 1 year PGP at IIM Nagpur. Once that is done, I am planning to start an eco-friendly venture, a brainchild of my fiancée and business partner Arushi Sana. Arushi and I run a news platform NYK Daily at the moment that has around 23 employees, and we are planning to expand this venture by adding a few more dimensions to it.

Tags: #14 Books#NYK DailyCo-founderNikhil Chandwani

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