Zee Entertainment Enterprises Ltd. (ZEEL), declared the launch of one of the world’s largest quiz program titled “Mind Wars” for school students. Mind Wars is a first of its kind initiative, which will be hosted on a multi-platform ecosystem, providing a comprehensive knowledge acceleration program for students studying in grade 6th to 10th. It also aims to enhance the learning quotient of over 1 crore students from 40,000 schools crosswise over 200+ cities of India.
Mind Wars will offer an open stage for school children to benchmark them against their friends on a national scale using multi-platform testing formats across three content buckets: Curriculum, General Knowledge and Current Affairs. The information arrangement will be conducted in the following sequence of events:
- Online Qualifiers: To be held online on the ZEE5 app and website resulting in the formation of 40000+ school teams with 2 champions per school
- City Finale: To be held across 200+ cities and towns resulting in 200+ winning school teams who will be crowned as ‘City Champions’
- State Finale: To be held across 32 Indian States and Union Territories resulting in 32 winning school teams who will be crowned as ‘State Champions’
- National Finale: State Champions will compete on National Television for the title of Mind Wars Champions India 2019
Mr. Punit Misra, CEO, Domestic Broadcast Business at ZEE Entertainment Enterprises Ltd, stated, “We at ZEE Entertainment are focused on offering open platforms to our audience that they can benefit from in the long term. With the launch of a thoughtfully curated program Mind Wars, we aim to create the largest knowledge database that students can access throughout the year. It is our noble attempt to gamify knowledge and to create knowledge-based alternatives for entertainment for kids in their formative years.”